Beijing to Build International Media Avenue

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 ◆ Beijing to Build International Media Avenue

An avenue where the global media giants gather is planned for southern Beijing.

The 3.2-km "international media avenue" lies in the Xuanwu District, covering a total area of 220 hectares, developers told the Fifth China Beijing Scientific and Technological Industries Fair, which opened on May 22.

An estimated investment of 30 billion yuan (3.6 billion U.S. dollars) would be needed to build the avenue, which is expected to form a large community of international media industries.

Construction of a global news center, funded by China's Xinhua News Agency and other entities, will start within the year. Preparations for other key projects on the media avenue are underway.